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Planning the right AV setup for corporate events

The right event setup starts with the room, the run of show and the audience—not a list of equipment chosen in isolation.

3 min read

01

Describe the event before selecting equipment

A conference keynote, a multi-room seminar and an exhibition booth place different demands on a technical setup. Attendance, room shape, daylight, stage position, audience interaction, recording needs and changeovers all affect what is required.

Start with the run of show and a floor plan. Include where speakers will stand, where the audience will sit, how presentations arrive and whether remote contributors or recordings are part of the programme. A short planning conversation can surface constraints that an equipment list cannot show.

02

Put speech intelligibility first

People may forgive a slide that appears a moment late; they quickly lose confidence when they cannot hear the speaker. Microphone choice and placement, loudspeaker coverage, room acoustics and feedback control should fit the way presenters move and interact.

Plan for panel discussions, audience questions and handoffs between presenters. Spare batteries, a backup microphone and a clear method for roaming questions help the event continue when a device or presenter changes unexpectedly.

03

Size screens for the people at the back

Display size and position should be checked against sightlines, room depth, pillars, daylight and the smallest text likely to appear. A bright screen at the front is not automatically readable from every seat.

Confirm the presentation formats, aspect ratio, connector needs and who will advance slides. If content will be sent from multiple laptops, test each source and agree how a presenter hands over without breaking the flow.

04

Rehearse the whole signal path

A setup is not ready because each device powers on. Test microphones through the room system, presentation sources on the actual displays, playback audio at the right level and any recording or streaming path from end to end.

Build a schedule with time for load-in, focus, line checks, speaker briefing and a full cue review. For a dense programme, an operator should know the show order, the escalation contact and the plan for a late slide or unexpected change.

  • Walk the room from the audience’s sightlines.
  • Test every microphone, laptop, clip and remote connection.
  • Confirm who is operating, who is presenting and who makes changes.

05

Plan support and pack-down as part of the brief

Event support includes preparation, installation, testing and communication during the programme. Confirm the hours when technical staff will be present, how last-minute changes are handled and who can approve a change that affects timing or cost.

After the event, account for hired equipment, recordings and presentation files. If the session is being captured, agree where the recording will be delivered, how it will be named and who is responsible for follow-up editing or distribution.

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